Naturally & artificially flavored. 0 g trans fat. Gluten free. 65% less fat. Than regular potato chips (65% less fat than regular potato chips fat content of regular potato chips is 10 g per 1 oz serving; fat content of this snack is 3.5 g per 1 oz serving. This package contains 1.125 oz), full flavor. 100% crispy goodness. fritolay.com. SmartLabel: Scan for more food information or call 1-800-352-4477. Questions or comments? 1-800-352-4477. Mon-Fri 9:00 am to 4:30 pm CT. Email or chat at fritolay.com.